Games Workshop and 40k- Where Did It All Go Wrong?

'Every year we seek new and better ways of making our products and improving the quality. This is not simply a personal obsession; it also makes good  business sense. We know that, for a niche like ours, people who are interested in collecting fantasy miniatures will choose the best quality and be prepared  to pay what they are worth. The games are a key part of both our Hobby and our